Materials

Eastman Embrace™ copolyester

Used in full-body shrink labels, Eastman Embrace™ copolyesters deliver a superior performance that will maximize the shelf appeal of your newest application.

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Eastman Embrace™ copolyester

Shapeability Sustainability Colorability Tactile
All Attributes

Eastman Embrace™ copolyester

Governmental Regulatory/Control

  • Regulatory Control US FDA food contact approved

Primary Shaping

  • Bending, Sheet
  • Co-extrusion
  • Co-molding
  • Extrusion
  • Roll-applied shrink
  • Vacuum forming, sheet

Resistances

  • Chemical High
  • Fatigue High
  • Fire Medium
  • Impact High
  • Scratch Medium
  • Stain High
  • Tearing High
  • UV Medium
  • Water High

Secondary Shaping

  • Coating
  • Deboss
  • Die Cutting
  • Digital Printing
  • Emboss
  • Engraving
  • Gravure Printing
  • Hot Foil Stamping
  • Hot Press Stamping
  • Lithography Printing
  • Offset Printing
  • Paintable
  • Screen Print
  • Solvent bonding
  • Water cutting

Sensory & Aesthetic

  • Clarity High (Transparent)
  • Colorability High
  • Reflectivity Medium
  • Scent None
  • Tactile Smooth
  • Tonal Dull or Absorbent
  • Variegation None

Sustainability

  • Other Sustainable Attributes Attributes : Bisphenol A (BPA)-free; Excellent printability; All-encompassing design; High shrink rate; Crystal clarity; Halogen-free material
  • Production BTU Medium
  • Recycle code 7
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Overview

The Material

Used in full-body shrink labels, Embrace™ film copolyesters deliver a superior performance that will maximize the shelf appeal of your newest application. The material’s functional benefits allow it to hug the extreme curves of highly contoured containers, effectively turning any package into a 360° billboard.The excellent printability of Embrace™ will allow your bottle to POP off the shelf with high-gloss vibrant colors or eye-catching matte finishes that are soft to the touch. 

Moreoever, Embrace film enables RAS™ (roll applied shrink label) technology allowing for more options with billboard, contoured shapes with 360-degree graphics, and ultimately more shelf impact and appeal!

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